
Granville Island – Gose with Peach Label Design
This is a first year student project with the goal of planning and designing a label for one of Granville Island Brewing's Bomber range.
Part of the brief was to make the design inspired by Summer in Vancouver – I found my inspiration in long sunny evenings at Spanish Banks. I wanted to create a more abstract interpretation of the brief and chose the motifs of ocean waves and the numerous logs lined up on the sand at Spanish Banks beach, seen from above.
To create a laid-back and inviting feel I chose to hand-letter the product name as well as some small design elements.

Initial Hand-Lettering Development

Digitized Concepts with Different Lettering Treatments

Final Label in Context